Social Media News Roundup 7.11.18
Facebook admits it screwed up on Myanmar — but it refuses to take all the blame
Facebook has released the conclusions of an independent assessment regarding its role in the recent genocidal violence in Myanmar. In short, the company admits that it previously wasn’t doing enough (The Verge)
LinkedIn reorients Campaign Manager with objective-based campaign workflow
This latest Campaign Manager update follows the recently overhauled reporting interface LinkedIn launched in July (Marketing Land)
Pinterest Hires Its First-Ever CMO in Move to Expand Marketing Department
The social media platform announced today that it’s hiring its first-ever CMO in the company’s history. The marketer in question is Andréa Mallard. She’ll be based out of the company’s San Francisco headquarters and oversee its global marketing and creative teams. (AdWeek)
Snapchat Discover opens up measurement doors, but media buyers don’t expect to shift ad dollars
Snap’s opening up of Snapchat Discover to third-party measurement has been a long time coming, but it’s unlikely to shift a significant amount of ad dollars. (DigiDay)
MTV EMAs offer showcase for social media insurgent TikTok
The Chinese-owned platform's sponsorship of the event in Bilbao included content around the red carpet. (Campaign)
How Gab, the Right-Wing Social Media Site, Got Back Online
The extremist-friendly social media site’s reappearance was made possible by two companies and the men behind them: (Wired)
Vimeo adds a channel exclusively for holograms
One of the biggest reasons I started Creator Labs all those years ago (okay, less than 2 years ago, but still) was to help Vimeo play a larger role in the immersive technology space. (Vimeo)