Social Media Daily News Roundup 20.11.18
Instagram kills off fake followers, threatens accounts that keep using apps to get them
Instagram is fighting back against automated apps people use to leave spammy comments or follow then unfollow others in hopes of growing their audience. (TechCrunch)
Man named John Lewis stars in Twitter UK's Christmas ad
Every year the frenzy around John Lewis’s Christmas ad results in the chain’s namesake, an American lecturer, being mistakenly inundated with thousands of tweets. This year he stars in his own Christmas ad. (Guardian)
Mark Zuckerberg's 'war' footing at Facebook driving out executives
Aggressive internal messaging from Facebook chief executive Mark Zuckerberg is causing rifts with allies and contributing to high-level departures. (Telegraph)
Facebook gives £4.5m to fund 80 local newspaper jobs in UK
Facebook will donate £4.5m to fund 80 local newspaper jobs for the next two years, as the company faces further questions over its relationship with the media and long-term impact on the news business. (Guardian)
Twitter tweaks profiles in iOS app to emphasise names and bios
If you've glanced at your Twitter profile lately and noticed your follower number has shrunk (in terms of text size, at least), you're probably not just seeing things. (Engadget)
Snapchat wants more businesses to build AR Lenses, launches Lens Creative Partners program
Snapchat today is making it easier for brands to create AR Lenses designed for the application. The company is launching a new program it calls Lens Creative Partners, which lets business discover certified AR creators to build branded lenses for Snapchat filters. (9to5Mac)
Girlboss Is Launching a LinkedIn-Like Platform That’s Exclusively for Women
During her 2014 book tour for her self-help tome, #Girlboss, Sophia Amoruso noticed that while they waited to get their books signed, women in line would strike up conversations with one another and exchange business cards. (AdWeek)
YouTube now streaming free movies to lure you away from Netflix
The new plan prepares the company for a competitive market (Polygon)
Amazon opens up more tools for UK publishers
Amazon is introducing two tools for U.K. publishers designed to help them tap into the e-commerce giant’s shopper data. (DigiDay)