Social Media Daily News Roundup 20.03.19
Todays social media Top stories rounded up in one place so you don’t have to go anywhere else.
🌱Instagram trials a new shopping feature for U.S. users
🌱Twitter cracks down on API abuse, will charge B2B devs
🌱Facebook drops targeting options for housing, job, and credit ads after controversy
‘🌱They value what we think’: TikTok launches a charm offensive for video creators
🌱SNAPCHAT FINALLY STARTS PAYING CREATORS
Instagram trials a new shopping feature for U.S. users
Facebook’s Instagram is trialing a feature that lets U.S. users shop from the photo-sharing app by using a “checkout” option on items tagged for sale, the company said on Tuesday.
The move is in line with Facebook’s plan to monetise higher-growth units like Instagram, as its centrepiece News Feed product struggles to generate fresh interest.
Twitter cracks down on API abuse, will charge B2B devs
To prevent its own Cambridge Analytica moment and make sure it’s getting paid for its data, Twitter will audit developers using its APIs. Starting June 19th, Twitter will require developers of any app that calls recent tweets from or mentions a user more than 100,000 times per day to submit their app for review.
Facebook drops targeting options for housing, job, and credit ads after controversy
As part of a legal settlement with civil rights groups, Facebook said today that it will end some targeting options for potentially discriminatory advertisements.
The company said anyone placing housing, job, or credit ads will not be able to target users by age, gender, or zip code. Previously, the company dropped targeting by “multicultural affinity,” an option that could be used to exclude Facebook users by race.
‘They value what we think’: TikTok launches a charm offensive for video creators
While preparing to file his taxes, Billy Mann had a few questions about how to categorize the “tips” — the in-app gifts that can be exchanged for cash — he received from TikTok users so he sent a quick email to his contact there. The rep answered in “like a minute,” Mann said. A video creator who gained fame on Snapchat and now has 1.1 million fans on TikTok, Mann said that kind of service shocked him.
SNAPCHAT FINALLY STARTS PAYING CREATORS
Right around Cyrene Quiamco's 30th birthday, Snapchat came through with a gift: a brand hookup. The popular Snapchatter, who goes by CyreneQ, was selected to help promote McDonald's new donut sticks.