Social Media Daily News Roundup 11.01.19

Spotify’s increased focus on podcasts in 2019 includes selling its own ads

Having established itself as a top streaming service with now over 200 million users, Spotify this year is preparing to focus more of its attention on podcasts. (TechCrunch)

How Ad-Tech Is Fighting Bot Fraud to Make Social Media Marketing as Safe as Media Content

The net is closing in on fraudsters preying on the online advertising industry with indictments brought against those allegedly involved in perpetrating such crimes in recent years, notably the recent 3ve case is a high profile example. (Adweek)

Over 65s 'more likely' to share fake news on Facebook

Their study looked at the behaviour of Facebook users before and after the 2016 US presidential election.

It found age was a better predictor of whether people passed around links to sites producing untrue stories than any other characteristic. (BBC)

Why TWTR (Twitter) Stock Is Popping Today

The good news for Twitter (NYSE:TWTR) stock comes in the form of an upgrade from Bank of America Merrill Lynch. Analyst Justin Post hit the stock with what is called a double upgrade. This saw the analyst increasing the rating for TWTR stock from “Underperform” straight to a “Buy” rating.

Snap CEO Evan Spiegel claimed Instagram makes you feel ‘terrible’ and Snapchat doesn’t. But data suggests he’s wrong.

It's no secret there's bad blood between Snapchat and Facebook-owned Instagram.

Snap insiders and fans — including Miranda Kerr, the Australian supermodel and entrepreneur who is married to Snap CEO Evan Spiegel — have repeatedly blasted Facebook and Instagram for copying Snapchat, especially its stories format. (Business Insider)