Social Media News Round-Up: 18/06/21
It’s coming home! It’s coming home! SocialDay is coming home….
The biggest news in Social media land is, of course, SocialDay 2021 has been announced for 7th - 8th September, a limited number of early bird tickets are on sale so head over to the website here: and check out the first batch of speakers we have announced.
A fantastic lineup of speakers, including all the platforms, some amazing case studies and panel debates. don’t take our word for it, laughing man can’t wait!
Facebook starts feeding ads into VR
Facebook launched a limited test of ads inside three Oculus Quest apps, saying it would expand the system based on user feedback. The move is a turning point for Oculus, bringing one of Facebook’s most controversial features into a medium that inspires both idealism and alarm.
Media commentators have said this raises large questions about the future direction of FB, from data mining to dystopian scenarios like ready player one! At SocialDay we think that as the volume of users grow it’s understandable that FB will push adverts out to this audience.
ASA gets tough (again)
Over the last month, the ASA has been targeting influencers who have been flouting the rules, with serious issues of targeting young audiences with unlicensed fillers, gambling and debt removal. This week the ASA announced a wall of shame where repeat offenders are placed on the list and will have adverts served against them.
Time for a better working group on this one we think ASA, these tactics don’t seem to be working judging by the number of repeat offenders and an ever-growing list it could be time for a fresh approach. We would be happy to put you in touch with some of those best placed to help.
Reeling out the ads
Instagram is rolling out ads to reels, the 30’s clips will of course be like reels with a similar format, looped so that users can comment and save them just like any other reel.
After testing in other markets (Australis, Germany, India and Brazil) now this will be rolled out to the other major markets.
Twitter Will Now Let Spaces Hosts Download an Audio File of Their Space
Yes, finally those amazing conversations you have on spaces can be saved and the audio used for other purposes, a huge step in social audio and a podcaster’s dream.
We will be testing out this feature very soon as the process does not exactly look like an easy experience but we hope to bring a step by step guide very soon and share our experience.
That’s it for this week, check out some of the amazing articles we have for you in the features sections below!
