Social Media News Roundup 15.10.18

Instagram algorithm: here’s how your Insta feed actually works

We were able to get a brief glimpse into how one of the world's most popular apps works  (Evening Standard)

Snapchat now has cat lenses. (Yes, for your cat.)

It’s 8:00 PM on Friday night and you’re home alone and already drunk. Oh, is that just me? Well no matter. Snapchat has made lenses for your cat now. Yes, that’s right. Your cat! (TechCrunch)

Facebook says 14m accounts had personal data stolen in recent breach

Hackers were able to access name, birthdate and other data in nearly half of the 30 million accounts that were affected (Guardian)

Twitter is facing an investigation over data collection in its link-shortening system

Privacy regulators in Ireland have launched an investigation into exactly how much data Twitter collects from t.co, its URL-shortening system. (The Verge)

Little-Known Best Practices For Launching A Successful Influencer Marketing Campaign

Word-of-mouth communication is as old as humanity itself. People have always looked to individuals they trust and believe in to form opinions and conclusions about something or as role models for behavior. (Forbes)

How to see if your data was accessed in the Facebook hack

Facebook detailed today exactly what type of information was accessed during a wide-scale hack last month. It included users’ names and contact info, and in many cases, personal details like religion, locations, and more. (The Verge)