The Finalists Revealed: In-House Team
Behind every great brand social presence is a team making it happen. In-House Team celebrates the people working inside organizations to build communities, create standout content and make social an integral part of the wider business.
From small teams achieving big things to those finding new ways to connect with audiences in complex industries, this category recognizes the teams combining creativity, strategy and a deep understanding of their brand every day. It's about the people behind the accounts and the impact they're creating from the inside.
The finalists for In-House Team are:
- IHOP - How a Two-Person Team Transformed IHOP's Social Presence
- PopUp Bagels - How PopUp Bagels Became America's Most Social Bagel Brand
- Northwell Health - Redefining the World of Organic Social Media in Healthcare
- Super Simple - Building A Beacon Of Relatability For Parents And Families
The winner will be revealed live at the Social Media Marketing Awards USA 2026, 5th November, where we'll celebrate the people, teams and campaigns setting the standard for social media marketing. Grab a ticket to attend the event and celebrate together!
Congratulations to all of this year's finalists!!

