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Latest TikTok coverage
Bluesky ships direct profile links as TikTok tightens the gate
TikTok's news audience has stopped growing as Facebook and Nextdoor pull younger users back to local content
TikTok's Made By Us Studios deal turns creators into proof-of-concept for brands that can't afford to guess
TikTok Shop's 230% collectibles sales surge pitches trading cards and squishy toys as the Q4 sleeper category brands are missing
Substack gives readers the dial: what the platform's new feed controls mean for creators
One-off brand deals still dominate influencer marketing despite industry's long-term partnership talk
TikTok's 48-hour follower test kills broad reach for creators with disengaged audiences
Instagram's 2x Reels speed, launched 18 months ago, signals what YouTube and TikTok already know: audiences want control, not shorter videos
Half of US Halloween shoppers bought by early September, forcing brands to rewrite the campaign calendar
TikTok's Shopping Assistant turns For You into checkout as platform closes the purchase loop
TikTok opens 400,000-app ad network to US advertisers, but Smart+ campaigns pull it in by default
TikTok's Halloween travel push turns creator discovery into booking revenue as GO closes the transaction loop
TikTok Shop's image search shifts product discovery power from buyers to affiliate creators
TikTok removes Instagram and YouTube profile links, forcing creators onto Linktree as platform tightens ecosystem control
YouTube's new live tools turn reaction streams into revenue contests, but most won't ship until 2027
TikTok's September Community Guidelines formalise off-platform account bans, raising mid-campaign creator risk for brands
TikTok Shop's image search hands affiliate creators inventory power Google built for buyers
YouTube turns Shorts into TV series to own the $8bn microdrama market before standalone apps can
TikTok's Super Fan replaces Live Subscriptions, forcing creators to justify recurring value at a fixed price
Southeast Asia's LIVE commerce model is reshaping Western creator expectations