The Sauce, today
Leading media and events platform for social media marketing professionals globally
Curated industry intelligence, expert insight, career resources, events, tools and reports, built by the community, for the community.
Instagram's photo comments ship with a moderation blind spot brands cannot keyword-filter
The feature is rolling out across accounts now, letting customers drop product images directly into comment threads. The problem: text-based moderation tools can't see them.
APAC small businesses use AI at double the US rate, but 86% say they still need more help to use it
Pinterest's October holiday checklist tells brands September was the deadline, not the start
LinkedIn tests Premium Recommend reaction as scarcity becomes the new engagement currency
TikTok Shop's 230% collectibles sales surge pitches trading cards and squishy toys as the Q4 sleeper category brands are missing
What SocialDay is
Leading media and events platform for social media marketing professionals globally
SocialDay is an independent media and events platform for social media marketing professionals and the creator economy. Our readers are social media managers and heads of social in-house, agency and freelance strategists, community and content leads, and creators running their own businesses.
The newsroom is one part of it. We cover platform and product changes as they land and what they mean for organic reach, paid performance and community teams, alongside curated industry intelligence, expert insight, platform features and deep dives, career resources including the Social Media Career Ladder, salary and benchmark reports, a reviewed directory of the tools teams actually use, and a jobs board for social and creator roles.
Every story carries a named byline and a date, drafts produced with AI assistance are labelled as such and signed off by a human editor, and we correct errors in public. We make money from events, sponsorship and partnerships, never from coverage.
We also run SocialDay events, including the Social Media Fest, and a member community of more than 2,000 social media professionals, built by the community, for the community.
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