Sauce Reporter
Jelena Burcer
PLG Product Specialist
Hi there, I’m Jelena! 👩💻💌 I work in digital marketing at Semrush, where I connect data, creativity, and client experience to help brands grow smarter and not louder. When I’m not deep in SEO or product strategy, you’ll find me creating content about marketing, social media trends, and personal branding on LinkedIn. I am also an Ambassador for The Sauce!!!
Contributing writer, not a member of the SocialDay newsroom. Every story carrying this byline is reviewed and signed off by a SocialDay editor before publication, in line with our editorial standards and corrections policy.
Articles by Jelena Burcer
Is Posting Less The New More? Why Sharing Less is the New Trend
I started posting on LinkedIn every day because everyone says consistency is the key. The engagement was okay, but the content? Honestly, pretty meh. I burned out fast and realized I was posting just to post. So I switched things up: fewer posts, clearer content pillars, and only sharing when I actually had something useful to say. Ironically, that's when things started working better. Turns out, consistency matters, but being remembered for quality matters a lot more.