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    Executive • Stage 5: Beyond social

    Chief Social Officer (CSO)

    Also advertised as: An emerging executive title recognising social media as a boardroom function

    The Chief Social Officer is an emerging C-suite title that recognises social media's strategic importance at the highest level of an organisation. A CSO has responsibility not just for marketing social media, but for the organisation's social media presence as a whole, including employee advocacy, executive profiling, social commerce, community strategy, and crisis management.

    Experience
    15+ years
    Reports to
    CEO
    Seniority
    Executive

    Responsibilities

    • Board-level social media governance and strategy
    • Social media as a business-wide function (not just marketing)
    • Executive and employee advocacy strategy
    • Social commerce and revenue strategy
    • Organisational crisis and reputation leadership

    Skills employers ask for

    • C-suite leadership
    • Business strategy
    • Reputation management
    • Social commerce
    • Industry authority

    How Chief Social Officer (CSO) compares to other titles

    These titles are often used interchangeably. Each comparison sets out the difference in scope, seniority and ownership.

    Other executive roles

    Pay benchmarks for this role sit in the Salary Report, and the progression path is mapped in the Career Ladder.

    More SocialDay reference guides