Entry Level • Stage 1: Getting into social
Social Media Coordinator
Also advertised as: Social Media Assistant, Junior Social Media Manager
The Social Media Coordinator is the entry point into the profession. This role is primarily executional, supporting day-to-day publishing, scheduling, and community management tasks under the direction of a more senior team member.
- Experience
- 0-2 years
- Reports to
- Social Media Manager
- Seniority
- Entry Level
Responsibilities
- Scheduling and publishing content across platforms
- Community management: responding to comments and messages
- Basic reporting and analytics compilation
- Sourcing and resizing visual assets
- Competitor and trend monitoring
- Maintaining content calendars
Skills employers ask for
- Copywriting
- Scheduling tools
- Platform literacy
- Canva / basic design
- Community management
- Attention to detail
How Social Media Coordinator compares to other titles
These titles are often used interchangeably. Each comparison sets out the difference in scope, seniority and ownership.
Other entry level roles
Pay benchmarks for this role sit in the Salary Report, and the progression path is mapped in the Career Ladder.
More SocialDay reference guides
- The Sauce newsroomDaily social media, platform and creator economy reporting, plus the trending stories and tools our community is using.
- Job Titles A to ZA page per social media role, plus side-by-side comparisons for the titles that get used interchangeably.
- Salary ReportPay benchmarks by role, seniority and market across social and creator teams.
- Career LadderThe five stages of a social media career and what each level is expected to own.