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    Meta embeds its first in-house image generator straight into advertisers' workflows
    July 10, 2026
    5 min read
    Lucy Hall
    Lucy HallView profile →

    Meta embeds its first in-house image generator straight into advertisers' workflows

    Muse Image launched on 7 July across Instagram, WhatsApp and Meta AI, putting image generation from Alexandr Wang's Superintelligence Labs inside billions of active accounts and directly into Advantage+ ad tools within weeks.

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