crisis

Lucy HallView profile →

For the social media people who can't look away this week

When people say "log off, stop watching the news, take a break from social," it never seems to include the social media people, does it. Everyone else is told to close the apps for their own sanity, and you are still expected to be in the comments, in the inbox, watching the feed so your brand does not miss anything or post something tone‑deaf.