The Sauce, today
Leading media and events platform for social media marketing professionals globally
Curated industry intelligence, expert insight, career resources, events, tools and reports, built by the community, for the community.
Threads rolls out AI analytics summaries that explain performance without the spreadsheet work
The redesigned insights dashboard hands creators plain-language performance analysis, identifying which communities are engaging and whether posts beat their baseline. The shift signals how platforms are moving interpretation work in-house.
LinkedIn's BrandLink now shares revenue with over 100 creators as platform builds fiscal 2027 monetisation suite
LinkedIn ranks comments by relevance as 30% turn out to be AI-generated
YouTube puts five creator shows through Venice and Toronto to prove a point advertisers are supposed to notice
Mainstream culture hasn't disappeared. It just stopped waiting for Hollywood's permission.
What SocialDay is
Leading media and events platform for social media marketing professionals globally
SocialDay is an independent media and events platform for social media marketing professionals and the creator economy. Our readers are social media managers and heads of social in-house, agency and freelance strategists, community and content leads, and creators running their own businesses.
The newsroom is one part of it. We cover platform and product changes as they land and what they mean for organic reach, paid performance and community teams, alongside curated industry intelligence, expert insight, platform features and deep dives, career resources including the Social Media Career Ladder, salary and benchmark reports, a reviewed directory of the tools teams actually use, and a jobs board for social and creator roles.
Every story carries a named byline and a date, drafts produced with AI assistance are labelled as such and signed off by a human editor, and we correct errors in public. We make money from events, sponsorship and partnerships, never from coverage.
We also run SocialDay events, including the Social Media Fest, and a member community of more than 2,000 social media professionals, built by the community, for the community.
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