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Leading media and events platform for social media marketing professionals globally
Curated industry intelligence, expert insight, career resources, events, tools and reports, built by the community, for the community.

YouTube raises Partner Program entry bar to 8,000 watch hours from February 2027
The first change to creator monetisation requirements since 2018 doubles the entry threshold for new applicants and introduces a rolling 10 million view floor for Shorts revenue, forcing smaller creators to rethink YouTube as an early-stage income platform.

Meta's GEM now runs every ad auction with one model trained across Facebook, Instagram and Reels

Universities launch creator economy degrees as brands now compete with institutional credentials for talent

TikTok's 48-hour follower test kills broad reach for creators with disengaged audiences

Audiences no longer distinguish between creators and journalists, forcing brands to rethink credibility partnerships
What SocialDay is
Leading media and events platform for social media marketing professionals globally
SocialDay is an independent media and events platform for social media marketing professionals and the creator economy. Our readers are social media managers and heads of social in-house, agency and freelance strategists, community and content leads, and creators running their own businesses.
The newsroom is one part of it. We cover platform and product changes as they land and what they mean for organic reach, paid performance and community teams, alongside curated industry intelligence, expert insight, platform features and deep dives, career resources including the Social Media Career Ladder, salary and benchmark reports, a reviewed directory of the tools teams actually use, and a jobs board for social and creator roles.
Every story carries a named byline and a date, drafts produced with AI assistance are labelled as such and signed off by a human editor, and we correct errors in public. We make money from events, sponsorship and partnerships, never from coverage.
We also run SocialDay events, including the Social Media Fest, and a member community of more than 2,000 social media professionals, built by the community, for the community.
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