Sauce Reporter
Chloe Perkins
Influencer Marketing Expert – Freelancer & Consultant
I'm Chloe, the cherub behind The Creative Cupid – an multi-hyphenate content and creator service. I freelance and consult in influencer marketing. I create user-generated content for socials. I speak and do talks about content, creators and culture. I post about all these things, and other silly little things, on LinkedIn.
Contributing writer, not a member of the SocialDay newsroom. Every story carrying this byline is reviewed and signed off by a SocialDay editor before publication, in line with our editorial standards and corrections policy.
Articles by Chloe Perkins
the key to success in influencer marketing is BORING 🥱
it's rinsing and repeating, doubling down, milking it dry I pulled 80 videos from HelloFresh - a mix of IG and TikTok influencer ads - and ran them through Aggero to see not just what works, but, more importantly, what doesn't.