Skip to main content

    Tag

    community-marketing

    Reddit's beauty report shows marketers what happens when platforms stop dictating trends
    August 5, 2026
    5 min read
    Lucy Hall
    Lucy HallView profile →

    Reddit's beauty report shows marketers what happens when platforms stop dictating trends

    The platform's People's Beauty Index reveals users rejecting AI-generated perfection and building beauty culture through conversation instead. For brands, that means rethinking how you show up.

    Read full article
    WhatsApp's new group features hand moderation power to brands stuck in private channels
    August 5, 2026
    5 min read
    Lucy Hall
    Lucy HallView profile →

    WhatsApp's new group features hand moderation power to brands stuck in private channels

    WhatsApp rolled out poll upgrades, @all mentions, and spin-off groups on 4 August. The angle everyone's missing: these aren't consumer convenience features. They're moderation and coordination tools for the dark social economy that marketing teams are already running but can't properly manage.

    Read full article
    Reddit's AI crackdown forces brands to abandon bulk marketing accounts
    July 9, 2026
    5 min read
    Lucy Hall
    Lucy HallView profile →

    Reddit's AI crackdown forces brands to abandon bulk marketing accounts

    The platform's upgraded detection system, rolled out on 6 July, is blocking 23 million spam views daily and identifying coordinated account behaviour at scale, ending the era of volume-led Reddit tactics.

    Read full article