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younger-audiences
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October 19, 2026
•5 min read
BBC News launches 24/7 YouTube stream as legacy broadcasters test whether platform distribution can recapture younger audiences
The trial, live since October 15 in the UK and US, follows YouTube reporting 18 billion hours of news viewing in the first half of 2026. The question is whether simulcasting solves an audience problem or simply moves it to someone else's infrastructure.
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