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    Substack's new lists feature turns curation into infrastructure as platform hands creators their own attribution data
    November 2, 2026
    •5 min read
    Lucy Hall
    Lucy HallView profile →

    Substack's new lists feature turns curation into infrastructure as platform hands creators their own attribution data

    The newsletter platform is giving curators traffic attribution for every creator they recommend, exposing the economics of discovery while readers can now save and follow themed lists like they would a publication.

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