Tag
Community Building
2 stories
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July 29, 2026
•5 min read
X's mutuals algorithm update reveals the cost of optimising for virality over community
The platform finally prioritised replies from people you actually follow. That it took this long to fix a basic community function shows how deeply social media's engagement-first design has compromised what these platforms were for.
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December 3, 2025
•5 min read
Personal Branding in Tech: Why Visibility Matters More Than Ever
Many brilliant tech professionals stay invisible because they hesitate to share their work. Personal branding isn't self-promotion, it's clarity, confidence and career growth. Here's how technical teams can build visibility that feels authentic and sustainable.
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